Why Every Business Executive Needs to Create an About.Me Profile

If you are like most business executives, you’ve worked long and hard on your Linkedin profile. You have keywords, recommendations, and even (as I do) common misspellings of your name. Check out the profile of Jeff Ogden of Find New Customers.

But there’s one big problem with Linkedin – it’s really wordy.  And it is not visually compelling.  What you really need is something like an online business card.

Think about this challenge. Where can you send people to learn about you?

  • Your Facebook profile? Nah, too informal.
  • Your Twitter bio. Nope, too informal.
  •  Your Linked profile. Duh, too buttoned down. Where can they go?

I suggest you head over right now and create your profile in About.me. (http://about.me) Make it visually stunning with images and graphics. Create hot-links to key online sites. And add buttons for your keys social media links.

Once that is done, add the URL to your signature – like http://about.me/jeffogden. Then share it on social networks. Add it to your byline on your blog too.

About.me is a very slick online business identifier. We highly recommend it.

To see a quick intro on About Me, click this link. http://vimeo.com/19914735

Author:

Jeff Ogden, the Fearless Competitor, is the founder and president of Find New Customers. He also hosts a weekly marketing show, Mad Marketing TV, in which he interviews top marketing experts each week. He was recently named as one of the Top 50 experts in Sales Lead Management for 2011. He’s also a professional writer and keynote speaker. To contact Jeff, please visit him at http://www.findnewcustomers.com or call (516) 495-9350 (office/mobile)

 

Sources:

About Jeff Ogden

Jeff Ogden (@fearlesscomp) is the President of the B2B lead generation consultancyFind New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

Comments

  1. Hi Jeff,
    Thanks so much for your reply. You were an inspiration to me. It actually got my designer creative juices flowing again.
    I started creating my facebook page covers. I have quite a few pages so I am having lots of fun with creative time.
    I am eager to hear what you think of my artwork. In fact, I am thinking I should go into business designing facebook page covers. Why not?
    Take care. By the way, my blog post Saturday will have examples of some of the pages.

    Have a good weekend.
    Alison
    http://about.me/AlisonGilbert#

  2. I love your page. It is a great example of what can be done with an About Me page. Love all the simple social media links too. Great job!

  3. Hi Jeff,
    I can’t thank you enough. I had the best time creating my About. me page. I think it is both informative and ‘remarkable’ (bound to be remarked upon) and ‘unforgettable’. The artist in me definitely took over.

    I’d love to hear what you, the rest of our blogging group and anyone else thinks of it. Speaking of blogging, I just joined the Social Media Examiner Networking Club for Bloggers. There is also a Club for Social Media and Small Business. I highly recommend them to professionals in these areas.

    Sincerely,
    Alison Gilbert
    http://about.me/AlisonGilbert#

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