4 Top Internet Business Ventures to Keep an Eye On

By now, almost everyone knows about a little thing called the Internet. While it’s not necessarily healthy to surf the Web all day long (ahem, Facebook and Twitter addicts), the Internet can provide a little respite from that less than enjoyable task called work. New applications and websites are popping up every day; there’s literally something for everyone. Well, Internet junkies, make room on your Favorites bar as we take a look at 5 of the top Internet ventures to keep an eye on.

1. Pinterest

An online pinboard, Pinterest users may collect their interests and “pin” them to a designated area, virtually of course. Browse through categories like Apparel, DIY and Crafts, Gardening, Home Décor, Travel and Places, and Wedding- which isn’t even half of them. Once you see a picture you like, you may either “Like” it, “Pin” it, or “Comment” on it. Choosing the “Pin” it option will then pin that picture to whatever board you created for such a category. Clicking on the picture will take you to the website where you may purchase or read more about that item. Bottom line: Pinterest organizes your wants, needs, desires via a virtual pinboard and it makes shopping a heck of a lot easier. Check it out for yourself and be prepared to be amazed.

2. Pingram

Who ever thought to mash two of the biggest Internet crazes into one is a complete genius. Pingram, which is a combination of Pinterest and Instagram, allows users to browse through Instagram feeds, popular photos, and comments- all using Pinterest’s layout. Mind-blowing, right? The site may peeve off some Instagram users however, as people may pin other users’ Instagram photos directly to their own Pinterest site. There are some developments on how that can be prevented though, but they’re still in the works. If you can get past that, Pingram sounds like a pretty cool concept.

3. Life With Siri

Okay, so this website is targeted towards iPhone users, but others can view it as well and get a chuckle. For those of you who aren’t familiar with Miss Siri, she is the saucy iPhone personal assistant who assists with anything from directions to advice on love. LifeWithSiri.com is a site where people can view all of the hilarious and cute things Siri has to say as well as gain some helpful tips on how to improve your relationship with her- professionally speaking. The site is updated daily so you won’t miss a beat when it comes to keeping up with Apple’s gal pal.

4. Klout

Ever wonder how many people truly are interested in your social media life? Klout is a numeric representation of your social media influence, or reach, based off of your activity on Twitter, Facebook, Pinterest, Instagram, and any other social media sites you’re involved in. How many followers you have, how much interaction you have from them, and how much interaction, or klout, your followers have from other people is all taken into account. This site proves to be quite a valuable marketing tool as companies use it to gauge how many people are interested in their products. The higher the Klout scores, the more perks (or giveaways) for consumers.  Companies like Schick and Neutrogena have been known to give followers such giveaways. You don’t need an online business degree to know that this site can totally benefit any company. It also would be interesting to see how many people are actually attentive to what you’re doing in your life- and hey, who doesn’t love free stuff?

Kristy Greene, a freelance writer from California, writes about anything related to the Internet and business. Recently, Kristy has covered online business degree programs and other online college certificate programs.

The Ten Commandments of Communication

Smoke signals

http://www.shanelavalette.com/journal/2009/11/28/johan-bergstrom-smoke-signals

INTRODUCTION

For as far back as I can remember there have always been certain things that were considered appropriate and not acceptable for communicating between humans.

These include guidelines within a particular type of communication as well as when what type of communication is most effective and preferred.

Let’s start with types of communications. It may be impossible for many of us who literally walk around with the world in our pockets to imagine a time when contacting another person was more than a fingertip away.

INDIGENOUS COMMUNICATION

Anyone who has ever watched a ‘cowboys and Indians’ movie knows the basic etiquette of smoke signals. The Indians mastered them and the cowboys were always giving away their location by lighting fires that created ‘here I am’ smoke signals at the least opportune times.

There were also the signals that resulted from catching the sunlight on a piece of mirror or glass. I don’t know the science behind it. But it seemed to have its good points too unless it was cloudy, raining or nighttime.

Mores Code Chart

International Morse Code Chart © http://kboo.fm/node/28249

THE QUANTUM LEAP

According to John Perry Barlow, the telegraph was the signal of the technological leap that begat the types of communication we have today. With ‘Morse code’, messages could be transmitted by wire (or cable) over great distances both across land and sea. They were ‘translated’ from code to an understandable language.

That worked well except for when some a cable broke or some ne’er do well cut the line and interrupted the then vital means of communication.

THE TELEPHONE

Then came the telephone, with operators. Invariably in a small town, the telephone operator was the best-informed citizen, even though one was not supposed to listen in on private conversations. The same shortcoming existed where people shared the same phone number called a ‘party line’. The person being called knew by the type of ring tone which party it was for. There again one could listen in their neighbor’s call and violate their privacy.

If you remember the movie, Driving Miss Daisy, there was one phone in the first floor hallway. There was a piece of furniture it sat on and on a shelf with the paper phone book. Well you can wipe out that nostalgic memory along with all the great ‘telephone tables’ I painted as a decorative painter. They were a combination of bench, table and shelf. Some of them were quite lovely and a modern facelift made them quite the collector’s item.

But then, every room had a phone. Phones came in every color to match any décor. There were princess phones for the ladies of the house, wall phones for the kitchen and the standard table or desk phone. They were all made by one company and they were made to last. In fact, they outlasted the technology they were made to serve.

FAST FORWARD

telephone table painted by Alison Gilbert

Telephone table from the © 'Recycled with Love' Collection. Painted by Alison Gilbert

Now let’s fast-forward from operators, to dial phones, to touch tone phones, to huge mobile phones, to car phones, to the cell phones of today. That’s lots of kinds of phones. There is also faxing, texting and the myriad of ways we can communicate by Internet.

We have so many choices. Do we call someone and on a landline or by cell? Do we e-mail them? Or should we text them, message them on Facebook, or use Google +? How did people manage before? Many people in countries where landlines are not laid use cell phones as their major line of communication. Most of us, in what we consider ‘civilized’ countries, cannot live without our cell phones even though we have landlines too.

But have you noticed that given the nature of the relationship, it is sometimes a challenge to know which is the most appropriate way to contact someone? Is a phone call too familiar? Sometimes it can be. I have even noticed that an email can be intrusive too. In fact, it is not so easy to get someone’s e-mail address anymore. Many businesses have a form to fill out so they can contact you.

WHAT TO DO
So far there does not seem to be an official etiquette book on the do’s and don’ts of present day communication. I find a lot of it is common sense. Just about as often, I go by what feels right to do. Sometimes, I will have many choices, which makes it more difficult. Other times, the situation limits my choices and makes my decision easier. Here’s a general rule of thumb or ‘Ten Commandments of Communication’ that I have developed:

http://brutishandshort.com/2012/04/18/dont-be-a-dick-unless-youve-got-his-watch/

The Dick Tracy Two Way WristTV
© http://brutishandshort.com/2012/04/18/dont-be-a-dick-unless-youve-got-his-watch/

  1. Do what is least invasive. You can always move onto another less formal means of communication once the groundwork is laid.
  2. Email in all caps is considered yelling, so use your indoor voice.
  3. Unless someone is your sweet heart or it is an emergency, call at a reasonable hour. What is reasonable does vary from person to person.
  4. Do not call someone’s cell number unless they gave it to you or it is on their business card.
  5. Personal email addresses should be given the same consideration.
  6. Ever think of sending a letter? I mean a personal letter, not spam.
  7. And speaking of spam, the verdict is still out on bulk email in my book. Even people on a permission-based mailing lists can find one newsletter after another rather tiresome. Unless you have something of real value and importance to say, I say, don’t send it.
  8. When you leave a phone message, speak slowly. Repeat your information, you name, your phone number and the reason for your call. You name, your phone number and the reason for your call.
  9. Respect other people’s privacy. That may seem like a joke these days but do your best.
  10. Do not talk on your cell phone in a restaurant or other public place as if it were your private space.

I hope you find these guidelines helpful. Please let me know what you think, agree, disagree, have another or better idea. Hope to hear from you soon. Thanks.

AUTHOR:

Alison Gilbert is the Digital Age Storyteller. She is a regular contributing author to DBME, writes The Marketing Byte Blog and is The New York Graphic Design Examiner. Alison is the owner of MARKETING BYTES Solutions 4 Local Biz. Located on Long Island, New York, MARKETING BYTES serves clients virtually everywhere.

Their boutique style – very personal service – hybrid company specializes in helping local/small biz generate sales leads by transitioning from traditional advertising to online marketing. Contact MARKETING BYTES at info@marketingbytes.biz or call 516-665-9034 ET

SOURCES :

Freelancing in the Digital Age

A few weeks ago, I read the blog post of one of my colleagues at digitalbrandmarketing.com, Megan Campbell. Her post was titled, Why Twitter is Better Than Facebook for Marketing Yourself as a Freelancer.

It started off like this, “Working as a freelance writer means a lot of self-promotion. Really, working as a freelance anything means a lot of self-promotion. It is up to yourself to get your name and work out there for the world to see. You are, in a sense, a business. Fortunately, in this day, social media gives you the perfect platform for all the free self-promoting you could ask for. I can’t imagine how hard it was to begin a freelance career before the Internet existed.”

Drafting table with graphic design tools

Drafting table with graphic design tools used pre-computer design. © Alison Gilbert

I chuckled to myself not only able to imagine what it would have been like to be a freelancer before the Internet existed but also remembering what it was like. Although I was in the graphic design end of the communications industry, the characteristics of being a freelance writer are similar enough to merit my comparison.

I could not resist sharing my memories. I am slightly paraphrasing my comment about her post. ‘I think your article is excellent. In today’s economy and technology, you are right on the mark.

‘I do want to share with you and your readers what it was like in the 1980′s and early 1990′s to be a freelancer. It was easy! Social media did NOT exist and it was NOT a problem. It fact it was easier then than it is now to have to keep up on every platform where my name, username and password have taken up residence and will likely continue to do so on an almost daily basis as more new platforms pop up.

‘My first year, I had 25 clients. Most of them came to me as warm leads from a women’s group that I belonged to. Quite a few of the women worked at ad agencies. I hardly had to look for work. Granted it was a very different economy from today’s. But perhaps social media has evolved in response to these times and a much more challenging economy. Therefore given the chance for it to still be pre-digital and pre-social media, I would go back to the analog days in a heartbeat.

Designer's desktop© http://www.123rf.com/

‘Don’t get me wrong. I love social media. In fact, I am what we call an addict. Do I also qualify as an evangelist? I never stop talking and preaching about its many merits.

‘But on the other side of the coin is the fact that I now have to think about everything globally rather than just locally. It is a MUCH bigger job. I have met so many people in the two or three years since I joined facebook. I can hardly remember anyone’s name. It may be a part of maturing to feel that life was easier then than it is now. I think it is called reminiscing. But it WAS easier, definitely slower and simpler.

‘I easily made $15 to $20/hour, worked a 5 hour day, took an express bus to and from the client’s office, had my bag of tricks, a tool box the size of a book, not an iPad, my paste-up skills, and my lunch if I was working in an area where I did not know of places to eat. I often got paid very quickly. I could easily make $500/week and in those days that covered my rent. It was mostly a manageable life.

‘If you or anyone else are interested, I am the NY Graphic Design examiner.com. I wrote a series of posts about being a graphic designer before the computer age, through the transition from analog to digital and since the computer. I would love to hear what others think both about what you wrote about today and what I have indicated about how it used to be like compared to what it is like now.’

AUTHOR:

Alison Gilbert is the Digital Age Storyteller. She is a regular contributing author to DBME, writes The Marketing Byte Blog and is The New York Graphic Design Examiner. Alison is the owner of MARKETING BYTES Solutions 4 Local Biz. Located on Long Island, New York, MARKETING BYTES serves clients virtually everywhere.

Their boutique style – very personal service – hybrid company specializes in helping local/small biz generate sales leads by transitioning from traditional advertising to online marketing. Contact MARKETING BYTES at info@marketingbytes.biz or call 516-665-9034 ET

SOURCES
From the NY Graphic Design Examiner


OTHER RESOURCES

The Daring Digital Decision: Bloggers Are NOT Journalists

Picture of Crystal Cox © Crystal Cox

Picture of Crystal Cox © Crystal Cox

THE DECISION

In a daring digital decision handed down by the Supreme Court of Oregon, a blogger is not automatically a journalist. Crystal Cox, self proclaimed investigative journalist wrote a blog, Obsidian Financial Sucks, defaming the Oregon company. Her article resulted in a $2.5 million suit being brought against her by the company. She lost in spite of her proclamation:

“Yes I am a Self-Proclaimed Investigative Blogger and under Supreme Court Decisions, under the law as making a living as an Investigative Blogger, Gathering News, Taking Interviews, and Reporting on these Stories I am Media [sic]. I am an Independent News Media. I am a Public Forum, my blogs do go out in news feeds and I am Legally Media [sic]”.

“But the judge disagreed. Judge Marco Hernandez wrote that due to Cox’s lack of education in journalism, any credentials or proof of affiliation with any recognized news entity, plus her failure to contact the other side to get both sides of the story, Cox is not a member of the media, so journalistic shield laws do not apply to the alleged defamation statements Cox wrote on her blog. She has been ordered to pay Obsidian $2.5 million in damages.”

THE ISSUE

This brings up a critical digital journalistic issue by posing the question, “What makes a blogger a journalist?”

According to the court, a blogger who considers him or herself an investigative journalist, expecting to be protected legally by traditional journalistic codes or ‘shield laws’, must be held to the same standards as a traditional media journalist.

The blogger is planning to appeal the decision because she believes that bloggers need to be recognized as journalists and protected as such. In her own defense, she said, “A blogger is a journalist, or a reporting [sic] in my opinion, when they take interviews, get tips emailed, get and research documents, study cases and depositions, talk to those personally involved, and post their story just as a traditional reporter.”

There are several crucial pieces missing from Cox’s self-defense quoted above and cited in the judges ruling. They are education, credentials and ethics. According to Judge Marco Hernandez, she possesses none of these. She has no journalistic education. She has no credentials as a journalist as she has no affliction with any journalistic organization. And lastly, because she did not get both sides of the story, her writing lacks ethics.

MY OPINION AND CONCLUSION

As an author for the Digital Brand Marketing Education Blog, I personally consider this a landmark case that needs to stay on the books to set precedent. ‘New media’ offers endless opportunities for self-expression of ideas with the addition that these ideas can catch on like wildfire and go ‘viral’ as we say in the ‘new media’ speak.

This is what makes this case all the more important. Anyone can say anything. Anyone can write anything. But it is crucial that in order to be protected under ‘journalistic shield law’ that the same rules apply in ‘new media’ that are expected to be upheld in traditional media journalism.

I am certain that this ruling will be tested repeatedly. Other states will most likely have to follow suit. It is to the benefit of news bloggers, who abide by the rules, that this ruling was made. Without the traditional guidelines, education, credentials, and ethics being upheld on the Internet, a blogger’s misinformation can become like a dangerous wildfire gone completely out of control.

The Internet provides ample opportunity  for creative writers to publish fiction. A writer can only be considered a journalist by following the technical rules described in this post and based on the decision made by the Supreme Court of Oregon. Otherwise the writing can be a figment of the author’s imagination rather than his or her search for the truth.


SOURCES AND ADDITIONAL READING ON THIS TOPIC:

Crystal Cox ordered to pay $2.5 million for defamation; bloggers not journalists

The Meaning of [sic]

Blogger Crystal Cox is No Journalist, Must Pay $2.5M in Damages, Says Judge

Obsidian Finance Sucks

Crystal Cox Website

KevinPadrick.com Blog

OBSIDIAN V. COX. PORTLAND OREGON FINANCIAL COMPANY V. INVESTIGATIVE JOURNALIST, BLOGGER

Bloggers versus Journalists

Obsidian Finance Group Website

Judge Marco Hernandez

The Twisted Psychology of Bloggers vs. Journalists: My Talk at South By Southwest

Traditional Print Advertising versus Digital Online Marketing

INTRODUCTION

Digital © digitalcamertechnique.com

Digital © digitalcamertechnique.com

This blog post is written partly in a question and answer interview format. This step-by-step process is meant to make it easier to understand the transition from traditional (print) advertising to online (also known as digital) marketing.  It also emphasizes the importance of this evolutionary change. Since I know my own experiences intimately (what I have gone through as both a consumer and a business owner), I am using myself as both the interviewer and interviewee in the Q and A section.

WHAT IS HAPPENING AND WHY
The world as we know it is going through a major transition from printing everything to digital (paperless) technologies. There are several reasons for this change from print to pixel.

• First is the green reason. It involves using less paper, having less waste and conserving resources. In fact, some businesses have a green or paperless policy. They frown on the use of paper and go to great lengths to minimize its use altogether.

Reduce & Reuse Logo © Marketing Bytes

Reduce & Reuse Logo © Marketing Bytes

• Second is technology. The computer and the Internet have begun to make this possibility into a reality. But this transition is not seamless. One area where this is a road filled with uncertainties is in the marketing & advertising industry.

• There is still a great deal of paper used in this industry. Although it is decreasing and there are options to use paper or go paperless in many of our daily activities, it is my opinion that the case to continue in the less-paper direction with all due diligence is a crucial one.

• Unfortunately, one of the major obstacles to going paperless is the generation of adults, considered baby boomers and older, who grew up and became educated without this technology. The height of sophistication was slide rules and pocket calculators. Now there are the Inbound Boomers to help with this transition.

The Boomer Family © Marketing Bytes

The Boomer Family © Marketing Bytes http://www.facebook.com/TheInboundBoomers?v=wall

• The process of thinking is very different for those of us born before desktops, laptops, iPhones, iPads, iPods and I don’t know what other ‘i’ things there will be. We think on paper. Our reality is based on doing and learning things by reading from and writing on paper not from a computer screen, keypad and mouse (or touch pad). It takes a focused and concerted effort to change one’s thought processing beyond  ‘recycling one’s garbage’.

• None the less and for the reasons listed above, I think it is very important to have a discourse (this is where the Q and A format begins) to highlight where we are in the transition from print to pixel and the value of continuing as quickly as possible.

QUESTIONS AND ANSWERS FOR CONSUMERS:
Q: Do you have any phone books in your home?
A: I admit that I still have a few local ones but none of the large, cumbersome ones.

Q: If so, what do you use them for?
A: Primarily to gather dust but I hear they are good as pillows for high chairs, car seats if someone is short and can’t reach the petals or see above the dashboard and the latest designer furniture pictured here.

Phone Book fo'ever © ecojoes.com

Q: How many times have you opened a phone book in the last year to find a phone number or locate a local business?
A: Once, maybe twice.

Q: Do you read the advertising circulars and magazines that are delivered weekly to your home by the post office?
A: Never

Q: Or do you throw them away without reading them?
A: They are delivered by letter carrier between Wednesday and Friday and placed in our lobby. Within a day, they become  a messy pile. The building super throws them away on Sunday for Monday garbage pickup.

Newspaper ads © Marketing Bytes

Newspaper ads © Marketing Bytes

Q: Do you collect discount coupon books and cut out retail coupons?
A: I love coupon books. In fact, when they arrive, I take most if not all of them so they do not end up in the trash. I hand them out in my neighborhood. Everyone loves when I do that. I have no patience to clip coupons but I do hear about people that do.

Q: How many times have you left coupons home or misplaced them so you were not able to use them when you needed them?
A: I always misplace the book coupons or other discount papers I receive.

Q: Do you have the plastic ID key chain tags that retailers give out?
A: Someone could write my biography based on the number and variety of the ID tags I have. In fact, CVS Pharmacy gives one the option of printing out a coupon or placing their weekly discount information on their ID tag so one never has to worry about losing a coupon. Other retailers should adopt that system too. It is a great digital, paperless move.

QUESTIONS FOR BUSINESS OWNERS:

Q: What techniques do you use to promote your business?
A: All online, ‘attraction’ and Inbound Marketing.

Q: What is the primary way your customers find you?
A: Networking, recommendations and referrals online and in-person.

Q: Do you advertise with traditional print media, print ads, coupons, etc?
A: No. But I know plenty of local businesses that do and I am startled by how much money they willingly spend to do so.

Q: Do you know where the circulars and magazines that you spend your advertising budget on go when they are delivered to postal residents in your community?
A: I know they go right into the garbage.

Garbage truck © dreamstime.com

Garbage truck © dreamstime.com

Q: Do you believe that if you keep using traditional methods of print media advertising, including direct mailings, that it will eventually pay off again when the economy improves?
A: I know that is NOT the case. Technology is changing the way consumers shop and businesses need to advertise. But many of my local business colleagues do not seem to understand this yet. Some times I consider sending out a postcard for the fun of it but the cost of printing and postage cool my enthusiasm.

Q: Do you know what the cost is per new customer based upon the system of advertising you are using?
A: I admit that I don’t use this tool religiously but I know it works and I recommend that clients use it. I also know that online marketing is much more affordable and has a much wider reach than traditional advertising unless you can afford an advertising spot on the SuperBowl.

SuperBowl Ad © USA Today

SuperBowl Ad © USA Today

Q: Do you have a trackable method for learning how your new customers find you?
A: Yes, the new online marketing technology programs have amazing features to assist business owners in following and recording the progress of their marketing activities.

Q: Do you think it is easiest and cheapest to use direct mail (letters and postcards) to contact existing customers and attract new ones?
A: I cringe every time I get another postcard or even letter in the mail from one of my community business colleagues. I know they think this is a reasonable and inexpensive way to advertise. It worked in the past. If only they would take that leap into the 21st Century, the new economy and online marketing to at least give it a try for a little while. They can always continue with traditional media too and compare the results.

Q: Are you afraid of the computer, the Internet and the new advertising & marketing technology?
A: Personally, I embrace it and I am fascinated by what is going on. But there are so many business owners who are terrified of using the new technology. Some barely know how to use a computer.

Online Marketing © AuburnBusiness.com

Online Marketing © AuburnBusiness.com

Q: Do you know what online marketing is and how it differs from traditional advertising in content, cost and coverage?
A: Because marketing and advertising are my business, I started to learn about the new technology about a year and a half ago. It was very challenging but essential for me. Therefore, I am now well versed in what online marketing is. It is the use of the computer, the Internet and a whole host of new programs to help businesses attract new customers. Just as customers have changed the way they shop, business owners have to change the way they advertise to meet their customers’ searching needs.

A: I also know that online marketing is very cost effective. In fact, it is the only way that many start up businesses can afford to advertise on a zero dollar budget. Print advertising is VERY expensive and it requires constant repetition for recognition. With online marketing, once you are on, you’re on. But you do want to update and tweak information there too.

A: Online marketing’s coverage is so much broader than print media. There is NO comparison.

Local SEO © SEOcompany247.com

Local SEO © SEOcompany247.com

Q: Are you familiar with Local SEO (Search Engine Optimization)?
A: Search Engine Optimization is something that Google has been using for years to help consumers find what they are looking for. Google also designed SEO so that if a business uses the right formula, keywords, etc. it will rank well (first place or at least the first page) when a consumer searches for what they want.

A: Local SEO is the latest and most exciting addition to the host of services and tools Google offers. Instead of a ‘global’ search where a customer is looking to purchase something by mail (for example) and it can come from anywhere, local SEO is community specific. It is designed for consumers to locate what they want in a specific community. It is for making local, face-to-face purchases.

Q: Do you know what ‘Google Places’ are as well as their significance in promoting your business?
A: Google has identified over 49,000,000 local businesses in the US. Only about 11% of these businesses have ‘claimed’ their Google Place. Claiming one’s Google Place is the first step in participating in local online marketing and broadening one’s reach better than any other technique.

Google Places-Marketing Bytes near Rockville Centre, NY

Google Places-Marketing Bytes near Rockville Centre, NY

Q: Have you claimed your Google Place? Is your business on the ‘seven pack’?
A:  Yes, my company has claimed its Google Place. In the business categories I am listed under, I rank in the first seven listed and on the first page. This is both for my industry and geographic area. This is what is called the ‘seven pack’. (No it is not a free can of beer when you buy a six pack).

Q: Have you heard of Local Online Business Directories?
A: Local Online Business Directories are similar to print directories but they are dynamic, interactive, and can have visual and verbal information changed at any time. They also have links and can take you to other places. One of their primary features is reviews. They are the most attractive advertising aspect.

MerchantCircle Village © MerchantCircle.com

MerchantCircle Village © MerchantCircle.com

Q: Are you listed on Local Online Business Directories?
A: I am listed on over 70 directories because someone did it for me as a favor and did no know it is unnecessary and even appropriate to be listed on so many.

Q: Do you know how to get recommendations and use word of mouth on line?
A: Yes, there are programs designed to help businesses get recommendations from their website, e-mail, blog, etc. These type of recommendations ARE word of mouth online.

Q: Do you know how to convert your current customers into your sales force?
A: On line recommendations from loyal customers are the best selling tool a business can have.

Q: Did you know that national and regional corporations sometimes need to be advertised as local businesses?
A: Yes, when they have a local retail presence like a Subway, Dunkin Donut, CVS, etc. They are all part of your community’s retail landscape.

SOURCES:
EcoJoes-Green Thinking for the Average Joe

MerchantCircle, one of my favorite Local Online Business Directories

Local SEO Online Business Directories

The Ultimate List: 50 Local Business Directories

Designing Traditional Print Advertising

Local Business Listings

Best SuperBowl ads

CVS Extra Care Card

7 Digital and Internet Media Conferences you should know about

Part of any smart businesses marketing plan is the continued education of the employees responsible for these vital tasks. For this reason many businesses schedule regular digital and internet conferences for their marketing departments.

7 Highly Informative Digital and Internet Media Conferences

  1. Over 500 of the top decision makers in the entertainment, technology, and media industries came together in Arlington, Virginia at the 8th Annual Digital Media Conference East held on June 17th, 2011. The event consisted of twenty separate panels spanning six content tracks. Featured tracks included digital media, mobile, TV/Video, Social, Marketing, and Law and Policy elements.
  2. The National Conference for Media Reform of 2011was held from April 8th until the 10th and helped to join thousands of educators, media specialist, activists, journalist, policymakers, and more who simply want to better our media option. This three day conference included panels, hands-on workshops, film screenings, meetings, live entertainment, speeches and more.
  3. Detroit Michigan hosted the Allied Media Conference as a part of the Allied Media Projects network from June 23rd to the 26th of 2011 . This conference focuses on organic relationship-building and the concept of do-it-yourself media. It seems that each year this conference brings more businesses owners who are interested in utilizing interactive media as part of social organizational strategy.
  4. September 18th through the 22nd will bring the Web of Change Conference in Hollyhock, Cores Island, British Columbia. Celebrating its 11th year this conference always brings alternatives and trending methods to harness the power of the world wide web in effecting social changes around the globe.
  5. The Media Relations in the Digital Age Conference held in Hong Kong on July 7th and 8th 2011 is focused on learning how some of the more widely renowned brands successfully incorporate the digital world into media strategies. This can help to build leverage on many different platforms to help deliver a lucrative brand message.
  6. The TM’s Forum Management World Americas Conference will run from November 8th to the 10th in November of 2011. Held in Orlando, Florida this communications management conference has a bit of something for everyone from suppliers and providers to business partnership education. This conferences focus is to teach technical as well as business strategies to encourage success in the market of tomorrow.
  7. LeWeb, a Paris based Internet Ecosystem Conference will be held from December 7th until the 9th in a three day conference on important and trending information in the web marketplace. With over 3000 planned participants from more than sixty countries this group of executives, investors, senior members of the press, and entrepreneurs are sure to present an unforgettable conference with a wealth of vital information.

With tons of conferences held on industry information and trending standards in digital and internet media each year, there is quite likely one held not far from your own back yard. Joining Meetup groups or watching out on your social media accounts can be one of the best ways to keep informed of up-and-coming trends in digital and internet media.

Stay Tuned for Social Media Conferences and Marketing Conferences.

Sources:

Digital Media Monthly

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