Stephanie Schierholz is the Social Media Manager for NASA, buts that’s not all. This talented professional like many others also participates as a active member of other organizations. At the time of this article she is president-elect for Women in Aerospace, an inaugural member of the British Council’s Transatlantic Network 2020, and a member of the Public Relations Society of America.
Stephanie’s most recent work is in a new frontier at the Space Agency, as the Social Media Manager. It was during the Social Media World Forum in New York City that dbmei staff learned how NASA had a thriving social media presence and how it had been built by the brave souls who volunteered their time to generate a new communication tool for NASA. Unlike many other agencies and organizations NASA cannot advertise, which until recently left the agency at the hands of reporters. Now social media provides NASA with the opportunity to communicate and reach out to millions of followers. In addition to the recent TweetUps, they had the opportunity to do some location based services checking in on Foursquare, from SPACE?
Stephanie is passionate about change and everything space, but what you might miss is the underlying message about how she does that, it’s through communication.
While most can get lost in causes and ideas, Stephanie has stayed true to the core value that it’s all about communication. Stephanie sees social media as a “tool” that has done wonderful things allowing people and organizations to communicate. This was relayed intensely when she talked about both her experiences at NASA and with the British Council’s Transatlantic Network 2020. Stephanie shows great interest in communications being the tool to understand one another, in fact when faced with the question “What advice would you have for young people who face struggles and failure?” Stephanie immediately went back to her core explaining that critical evaluation has to be done to understand the “why” and ask questions to both yourself and the people around you.
Stephanie’s advice seems to consistently be about communication and exploration, she urges young professionals to reach out to experts but not be afraid to try something new, and again understand the “why” if someone is critical or when you face failure. Stephanie also warns to be careful, if you do something make sure you enjoy doing it because once you become the expert, it’s only natural that you’ll be expected to do that from now on.
As the President Elect for Women in Aerospace, Stephanie is passionate about opening the doors and setting up support systems by both men and women to help generate more resources for women to seek out careers in “everything from aviation to space and all that in-between”.
Stephanie was raised in Colorado, and has done quite a bit of moving around, but says she is enjoying the east coast for now, and in talking to her you can’t help but wonder if this star eyed professional has something more grander in mind for her future.
Stephanie Schierholz seems to be paving her way to something great, based on the roles she is in now and her passion for exploring new ones, you cann’t help but expect we will be hearing a lot more about her as time goes on.
As of today, Stephanie Schierholz is a passionate and professional contributor to society, social media and a role model for communicators everywhere.
Video: Interview done via Skype has been edited for sections to share on the post and via YouTube, the video is edited from the 45 minute original video to 15 minutes and includes sections thought important by the author.
dbmei.com previous article on NASA from Stephanie L. Schierholz Presentation at Social Media World Forum North America:
About Basil Puglisi
@BasilPuglisi is a Content Contributor and the Chairman of the Board for Digital Ethos. Basil C. Puglisi is also the Digital Marketing Manager for PMG Interactive. As the Digital Marketing Manager he provides oversight and support to Digital Campaigns, from Website Development to Search and Social Reach.