Jeff Ogden (@fearlesscomp) is the President of the B2B lead generation consultancyFind New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

How to Grow Your Business via Marketing – Jenny Vance

In this episode of Marketing Made Simple TV, Jenny Vance of LeadJen, a top demand generation expert shares key tips for companies large and small.

In this fun and engaging show, you’ll learn:Jenny Vance LeadJen

  • The Importance of the phone and direct mail in marketing today
  • Why you need to nurture and score sales leads
  • How buyer personas are the foundation of great marketing program

We thank Jenny for her appearance on Marketing Made Simple TV and invited you to view future shows premiering every Thursday at noon ET. Marketing Made Simple TV is a production of Find New Customers, which is now part of The Pedowitz Group. It is hosted by Jeff Ogden and is supported by show sponsors, so please check them out.

About Jeff Ogden

Jeff Ogden (@fearlesscomp) is the President of the B2B lead generation consultancyFind New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

“Think Like Zuck” Lessons from Facebook’s remarkable CEO

In this Marketing Made Simple TV show (Click button in lower right to maximize the viewing window), Ekaterina Walter, author of Think Like Zuck and social media innovator at Intel, shares tips (Which she calls the Five Ps) from Facebook Founder and CEO Mark Zuckerberg,

In this fun and engaging show, you will learn:author-ekaterina-walter-think-like-zuck

1) Learn why movements are better than products
2) Why companies need to focus on “Why” rather than “What.”
3) How culture is the biggest factor in a company’s success or failure.

This show also offer a free excerpt from the book. Click the button in the show to get the exceert.

Marketing Made Simple TV is a production of Find New Customers, now part of The Pedowitz Group (http://www.pedowitzgroup.com)

About Jeff Ogden

Jeff Ogden (@fearlesscomp) is the President of the B2B lead generation consultancyFind New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

“Brains on Fire” Igniting Powerful Sustainable Word of Mouth Movements – Courageous CEO Robbin Phillips


In this show, the Courageous CEO, Robbin Phillips of Brains on Fire, shares insights on how you can craft great Word of Mouth movements. Please note the camera changes, B-roll content and green room (off screen staging area) just like a network TV show. This is why Marketing Made Simple TV is “TV on the Web.”Robbin Phillips Brains on Fire

In this show, you’ll learn:
1) The differences between movements and campaigns
2) Why Movements happen off-line and not on-line.
3) How Movements Help Your Advocates Feel Like Rock-Stars

During the show, you can download a free first chapter of the Brains on Fire book by clicking the Yes, Please button in the show.

Marketing Made Simple TV is brought to you by Find New Customers, now part of The Pedowitz Group (http://www.pedowitzgroup.com) and is made possible by show sponsors. Please visit them.

JasonFalls9:55pm via Twitter for iPad

@fearlesscomp Well done! @robbinphillips & @BrainsOnFire are awesome!

About Jeff Ogden

Jeff Ogden (@fearlesscomp) is the President of the B2B lead generation consultancyFind New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

“You Gotta Have Balls!” Brandon Steiner of Steiner Sports Marketing

In this episode of Marketing Made Simple TV, Brandon Steiner, founder and chairman of Steiner Sports Marketing and Memorabila joins host Jeff Ogden (http://about.me/jeffogden) for a fun discussion about his new book, “You Gotta Have Balls!”

This show is sponsored by The Pedowitz Group, the world’s largest revenue marketing firm with a great offer of a white paper to help you “Build a Revenue Marketing Center of Excellence.” Just click the Yes, please button in the show.

In this show, you will learn:Brandon Steiner You Got to Have Balls
1) How a poor Jewish kid from Brooklyn bought Yankee Stadium
2) Why you always need to ask “What Else”
3) How a strong mother can overcome deep poverty

You’ll also learn how Brandon extended his business by doing a deal with the host’s alma mater, the University of Notre Dame and how a Jewish kid met Touchdown Jesus. You can also follow Brandon on Twitter at @brandonsteiner. And check out the Brandon Steiner blog What Else?

Marketing Made Simple TV premiers new shows every Thursday at noon ET at Marketing Made Simple TV (http://www.marketingmadesimple.tv) and at many syndication sites. The show is a production of Find New Customers (http://www.findnewcustomers.com) and is financed by the show’s wonderful sponsors.

About Jeff Ogden

Jeff Ogden (@fearlesscomp) is the President of the B2B lead generation consultancyFind New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

“What’s in store in 2013 for Revenue Performance Management companies?” – Brian Kardon [VIDEO]

In this show, Brian Kardon, Chief Marketing Officer of Lattice Engines (http://www.latticeengines.com) joins host Jeff Ogden (http://about.me/jeffogden) for a fun and engaging Marketing Made Simple TV show.Brian Kardon, Chief Marketing Officer of Lattice Engines

What you will learn in this show.

1) What’s really happening in revenue performance management

2) What changes to expect in 2013. (Update: Eloqua being acquired by Oracle.)

3) How marketing leaders can know when it’s time to go, and where to look.

Brian Kardon is currently CMO of Lattice Engines, a fast growing big data firm. Prior he was CMO of Eloqua and has held CMO positions are firms like Forrester and Reed Elysevier. He’s also an expert player of the alto saxophone.

Marketing Made Simple TV is a production of Find New Customers (http://www.findnewcustomers.com) and is supported by sponsors.

About Jeff Ogden

Jeff Ogden (@fearlesscomp) is the President of the B2B lead generation consultancyFind New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

The Trust Edge – Author David Horsager

David HorsagerIn this episode of Marketing Made Simple TV, author of The Trust Edge, David Horsager, joins Jeff Ogden for a fun and engaging discussion about Trust.

In this show, you will learn:

  1. Why trust is THE most critical thing in business and life today.
  2. The 8 Pillars of Trust
  3. The biggest misconceptions about trust.

This show also contains a great offer. Viewers who send an email to ryan at davidhorsager.com with the subject line containing the show host name, “Jeff Ogden”, gets a packet of free content on trust.

Marketing Made Simple TV premieres a new show every Thursday at noon ET at Marketing Made Simple TV and many syndication sites. The show is a production of Find New Customers and is made possible by the show sponsors featured in the show. Please check them out.

About Jeff Ogden

Jeff Ogden (@fearlesscomp) is the President of the B2B lead generation consultancyFind New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

Selling Fearlessly – Sales expert Robert Terson

Robert TersonIn this Marketing Made Simple TV episode,sales expert Robert Terson share key sales advice for you, including:

1) Why soft skills like attitude and drive matter more than everything else. (e.g. The Mound Road story)

2) The awesome power of story – why you need to master it.

3) Why his book is for the special needs of one call close salespeople.

We thank Robert for appearing on the show, and we remind you that new Marketing Made Simple TV shows premiere every Thursday at noon ET at Marketing Made Simple TV and many syndication sites – reaching a massive audience of over 1 million people. The show is supported by sponsors who want to reach that audience of over one million each week. To learn more about how your company can benefit from show sponsorship, visit our sponsor page.

About Jeff Ogden

Jeff Ogden (@fearlesscomp) is the President of the B2B lead generation consultancyFind New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

“Running the Gauntlet with Jeffrey Hayzlett”

“Running the Gauntlet with Jeffrey Hayzlett” – Celebrity CMO/Cowboy on Marketing Made Simple TV

In this show (Maximize the window for optimal viewing) author, speaker, celebrity CMO and cowboy Jeffrey Hayzlett joins host Jeff Ogden for a great and fun Marketing Made Simple TV show.

Jeffrey shares tips on new marketing strategies for you to consider, the differences between B2B and B2C Marketing, how marketers can grow professionally, and who change is so important – “Adapt or Die”

This show includes a great offer from sponsor Eloqua “The Grande Guide to Sales Enablement” Click link here or in the show. (Note: While Eloqua is not a current sponsor of the show, they were in the past and they may return as a sponsor in 2013, so we share their offer in good faith.)

Marketing Made Simple TV is produced by the b2b demand generation company Find New Customers (http://www.findnewcustomers.com)

About Jeff Ogden

Jeff Ogden (@fearlesscomp) is the President of the B2B lead generation consultancyFind New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

“How to Be Awesome” – Scott Stratten of Unmarketing

“How to Be Awesome” – Scott Stratten of Unmarketing on Marketing Made Simple TV

In this show (Maximize the view for optimal viewing), with a great white paper offer from Find New Customers (http://www.findnewcustomers.com) Scott Stratten of Unmarketing, (http://www.unmarketing.com) shares key tips from his Book of Business Awesome.

Here’s what you will learn in this show.

  1. Why companies aren’t awesome – people are.
  2. A great example of awesomeness.
  3. Common mistakes made by companies in social media.

We thank Scott for appearing on the show. Check out Scott’s new book, The Book of Business Awesome/The Book of Business UnAwesome. Amazon has an unbelievably low price on this great book!

Marketing Made Simple TV premieres every Thursday at noon ET at Marketing Made Simple TV (http://www.marketingmadesimple.tv) and at many syndication sites, including Digital Ethos, Social Media Today, Business2Community, and CMO.com. This enables the show to reach a potential audience of over 1,000,000 people each week. Companies who wish to reach this massive audience should visit Sponsorship/Advertising Opportunities on Marketing Made Simple TV or just send an email to host at marketingmadesimple.tv.

About Jeff Ogden

Jeff Ogden (@fearlesscomp) is the President of the B2B lead generation consultancyFind New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

Engaging the B2B Buyer with a Digital Strategy

Jacqui Kearns of D&B on Marketing Made Simple TV

Engaging B2B Buyers w Jacqui Kearns of D&B on Marketing Made Simple TV

Join VP of Digital Marketing, Jacqui Kearns as she shares tips on creating a digital strategy to engage B2B buyers on Marketing Made Simple TV. (http://www.marketingmadesimple.tv) Click the full screen button for optimal viewing experience. This show is sponsored by Hoovers, a Dun and Bradstreet company and includes an offer of 200 free leads. Click the button in the show to accept this great offer.

Engaging B2B buyers should be built upon 3 foundational elements.

You will learn how to use these three:

  1. How to integrate online and offline advertising, inc radio and calls to action.
  2. Why search engine marketing matters inc long tail
  3. Leveraging non-paid channels and understanding buyers.4) How to leverage technology like Eloqua (http:www.eloqua.com) to engage buyers.

Marketing Made Simple TV is produced by Find New Customers and hosted by Jeff Ogden, President of Find New Customers.

Marketing Made Simple TV is sponsored by Avitage, DigitalEthos, Communication Strategy Group, and Watchtoo and publishes a new show every Thursday at noon ET at Marketing Made Simple TV and all of our syndication sites. Tune in each week to learn from the very best!

About Jeff Ogden

Jeff Ogden (@fearlesscomp) is the President of the B2B lead generation consultancyFind New Customers. Find New Customers helps companies dramatically improve revenue results by transforming the way they attract, engage and win new customers. Contact Find New Customers by calling (516) 495-9350 or sending an email to sales at findnewcustomers.com.

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